iPhone Apps – What Will They Think of Next?
July 24th, 2009
Source: Life_in_LDN @ Flickr
Today I heard on the radio that someone has developed an iPhone application that provides information about birth control. Who’s it aimed at? You guessed it, teens.
Now, it’s not like I’m trying to create a blog full of controversial political subjects. I just calls ‘em as I sees ‘em. And I see a brilliant example of using the right medium to reach your audience by knowing who you’re talking to.
An iPhone app about Medicare? Maybe not so much (apologies to one of the exceptions, my uncle, who after retiring as a business executive went to work as a Mac Genius just for fun).
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