Archive for December, 2014

Change Your Job…with Your Mind!

Monday, December 8th, 2014

For real.

OK, so I kind of have a thing for “job crafting.” It was the topic of my last BRAINSNACKS newsletter and also makes a guest appearance in my 2014 holiday greeting video.

Job crafting is a concept developed by two business school professors. It centers around cognitively changing your job by altering how you perceive it: e.g., a hospital janitor who sees his work as helping staff and sick patients vs. simply cleaning.

This is an earth-shattering notion! That we can all find higher purpose in what we do if we simply put our minds to it.

And it worked for me. As explained in the (serious part of the) holiday video, I reexamined what it is that I “do” for a living. Yes, I help companies win awards (hip-hip-hooray for my 2014 win rate of 100% and my 60+ client wins to date!).

But there’s more to it than that. By helping companies win industry recognition, what I’m doing on a deeper level is to:

  • Shine a light on greatness
  • Share best practices that other companies can benefit from
  • Celebrate unsung heroes who are doing amazing things but have not yet been recognized for it (I get a special joy from doing this)
  • Achieve recognition for thought leaders and innovators so they can keep making an impact doing what they love

Perhaps most importantly, though, I make people happy.

I make people happy. For a living.

People are thrilled and excited and feel affirmed and motivated–and have their careers boosted–when they win industry recognition. And they win because they do great work that makes an impact so it’s all well deserved.

Now, I already liked my work before I started “crafting” it, but it’s a tremendous thing to discover new purpose and meaning in one’s livelihood without changing anything but the way you see it.

How much else in life could we transform this way? A thought for the new year.



Learning Program and Team Awards 2009-2014


ASTD Excellence in Practice

Technical Training Award
Training Management Citation (for new programs)
Learning Technology Citation
Workplace Learning & Collaboration–Leadership Development (x2) Award, Citation
Workplace Learning & Collaboration–Onboarding Citation
Sales Enablement Citation

Brandon Hall Excellence in Learning

Best Custom Content Gold
Best in Learning Strategy and Governance Gold
Best Leadership Development Program Gold
Best Innovation in Learning Technology Silver
Best Leadership Sales Training Silver
Best Integration of Learning and Talent Management Bronze
Best Use of Games for Learning Bronze

Brandon Hall Technology Excellence

Best Advance in Social Learning Technology Gold

CLO Magazine Learning in Practice

Technology Innovation Gold, Division 1
Innovation Gold, Division 1
Business Impact Gold, Division 2
Business Impact Bronze, Division 2


Learning Organization Ranking Awards


American Society for Training & Development

ASTD BEST #1 (up from #32 in one year)
#2 (up from #37 in two years)

ELearning! Media Group

Learning! 100 #1 (first year on list)

Chief Learning Officer Magazine

LearningElite #1, #4

Training Magazine

 Training Top 125 #1, #2 (up from #41 in one year)