At Home

• Worked with directors at major mobile carrier to develop nationwide strategic plans and initiatives supporting sales teams in multiple channels (15,000+ employees; 40,000+ partners); 90%+ store manager satisfaction.
  Read case studies on INCREASING SALES
• Helped senior management at division of Fortune 500 tech company craft strategy and content for internal annual report for distribution to 30,000+ employees worldwide, resulting in exceptional feedback.
  Read case study on demonstrating results and ENHANCING REPUTATION
• Managed internal communications, all major client and board presentations for $60 million global direct marketing account (350+ people in 50 offices worldwide); account grew to agency’s second largest in 18 months.
  Read case study on preparing teams to PERFORM
• Conceived and wrote internal communications for department head at Fortune 100 tech company to distribute to 5,000+ marketers worldwide; helped establish thought leadership and authority for new group.
  Read case study on demonstrating thought LEADERSHIP

Abroad

As owner of her Israel-based international communications practice, Deb helped grow the success of global clients in high-tech, telecom and non-profits, including several prominent institutions. The need for cultural sensitivity only sharpened Deb’s focus on the audience as she:

• Developed print and radio advertising for national museum, including the most successful art exhibition in country’s history
• Launched Web sites (some multi-lingual) and crafted marketing collateral for range of high-tech start-ups and NASDAQ-traded telecom market leader
• Created and edited international publications for diverse non-profit audiences, from university students to philanthropists to Jewish, Christian and Muslim clergy
• Crafted winning grant submissions and donor proposals for both small and large organizations.